This Cookie Policy describes how and why The "SEO Webroute Limited Company" and our subsidiaries (“WE”, “US” or “WEBROUTE”) use cookies, web beacons, pixels, tags, scripts and other similar technologies in the course of our business, including through websites and apps that link to this Cookie Policy. It also explains your rights to control our use of these tracking technologies. For additional information about our privacy practices, please review our Privacy Policy.
WHAT ARE COOKIES?
Cookies are small data files placed on your computer or other internet-enabled device that enable our features and functionality. They allow us to record information when you visit or interact with our websites, products and services (collectively, our “Websites”). Other tracking technologies, such as web beacons and pixels work similarly to cookies, placing small data files on your device that monitor your Website activity.
HOW DO WE USE COOKIES?
We use cookies and other tracking technologies to make our Websites easier to use and to better tailor them to your interests and needs. We use the information we obtain from cookies and other tracking technologies to carry out profiling activities in order to learn more about you and offer you tailored advertising based on your behavior on our Websites. We also use these technologies to compile anonymous, aggregated information that allow us to better understand our customers and visitors.
WHAT KINDS OF COOKIES AND TRACKING TECHNOLOGIES DO WE USE?
PERSISTENT AND SESSION COOKIES
We use two categories of cookies: Persistent cookies and session cookies. Persistent cookies are cookies that help us recognize you. They are stored on your device in between browser sessions, allowing us to remember your preferences and actions across multiple sites and on multiple visits. Session cookies expire at the end of your browser session, allowing us to link your actions during a particular browsing session.
THIRD PARTY COOKIES
In addition to the first party cookies set by us, we also use third party cookies. Third party cookies are cookies that are set by others, enabling the third party’s features or functionalities to be provided through the Website you are using. The third party setting these cookies can recognize your device both when it visits our Website and when it visits certain other websites or services. For example, our paid endorsers, or affiliates, may use third party cookies to identify you as a referral so they can be compensated if you sign up for services from us as a result of visiting one of our paid endorsers. The service providers of third-party cookies have their own privacy policies, and may use their cookies to target advertising to you.
CROSS-DEVICE TRACKING
We perform cross-device tracking which allows us to provide more relevant advertising to you on multiple devices. We do this by identifying browsing activity on your smartphones, tablets, desktop computers and other devices connected to the same IP address or logged into the same account to better understand the products and services that might be of interest to you.
LOCAL STORAGE OBJECTS
We also use Local Storage Objects (LSOs), such as HTML5, to, among other things, optimize screen presentation, video and other preference information.
GOOGLE ANALYTICS
We use Google Analytics which is a web analytics tool that helps us understand how users engage with our Websites. Like many services, Google Analytics uses first-party cookies to track user interactions as in our case, where they are used to collect information about how users use our Website. This information is used to compile reports and to help us improve our Websites. The reports disclose website trends without identifying individual visitors.
WHY DO WE USE COOKIES?
We generally use cookies that are necessary or essential to the functioning of our Websites, cookies that help us improve the performance or customize the functionality of our Websites, and cookies that help us serve you relevant advertisements. The types of cookies described below may be set by us or by a third party service provider assisting us in performing the below functions. Specifically, we use cookies for the following reasons:
HOW CAN I CONTROL COOKIES?
If you visit our Websites from Europe, only strictly necessary cookies and other tracking technologies will be used on our Websites by default. Other cookies and tracking technologies will only be used when you consent by visiting each Website’s Cookie Management Center at http://preferences-mgr.truste.com/, where available.
Where you visit our Website from outside Europe, the cookies and similar tracking technologies mentioned above will be used by default
Internet browsers allow you to change your cookie settings via the “options’ or “preferences” menu in your browser. Please note that if you set your browser to refuse or block all cookies, certain features or functionalities of our Websites will be limited or unavailable to you.
Some internet browsers include the ability to transmit “do not track” signals. Because no industry standard has yet been developed with respect to “do not track,” our Websites do not currently process or respond to such “do not track” signals.
You can opt out of Google Analytics without affecting how you visit our site. For more information on opting out of being tracked by Google Analytics across all websites you use, visit this Google page: https://tools.google.com/dlpage/gaoptout.
To learn how to manage privacy and storage settings for Flash cookies, visit http://www.macromedia.com/support/documentation/en/flashplayer/help/settings_manager07.html.
Further information about deleting and blocking cookies can be found at http://www.allaboutcookies.org.
Further information about our advertisers’ use of cookies can be found at:
HOW CAN I GET FURTHER INFORMATION?
If you have any questions about our use of cookies or other tracking technologies, please email us at info@webroute.com
Last Updated: September 23, 2024
Effective Date: September 23, 2024
This Privacy Policy describes the policies of SEO Webroute LTD., Unit 6 Hill View Studios, 160 Eltham Hill, London SE9 5EA, United Kingdom (the), email: webroute@outlook.com, phone: +447491436292 regarding the collection, use, and disclosure of your information that we collect when you use our website (https://www.webroute.com) (the “Service”). By accessing or using the Service, you consent to the collection, use, and disclosure of your information in accordance with this Privacy Policy. If you do not consent, please do not access or use the Service.
We may modify this Privacy Policy at any time without prior notice to you and will post the revised Privacy Policy on the Service. The revised Policy will be effective 180 days from when the revised Policy is posted in the Service, and your continued access or use of the Service after such time will constitute your acceptance of the revised Privacy Policy. Therefore, we recommend that you periodically review this page.
We will collect and process the following personal information about you:
We will use the information that we collect about you for the following purposes:
If we want to use your information for any other purpose, we will ask for your consent and will use your information only upon receiving your consent and then, only for the purpose(s) for which you granted consent unless we are required to do otherwise by law.
We will retain your personal information for 90 days to 2 years after users terminate their accounts or for as long as we need it to fulfill the purposes for which it was collected as detailed in this Privacy Policy. We may need to retain certain information for longer periods such as record-keeping/reporting in accordance with applicable law or for other legitimate reasons like enforcement of legal rights, fraud prevention, etc. Residual anonymous information and aggregate information, neither of which identifies you (directly or indirectly), may be stored indefinitely.
Depending on the law that applies, you may have a right to access, rectify, or erase your personal data, receive a copy of your personal data, restrict or object to the active processing of your data, ask us to share (port) your personal information to another entity, withdraw any consent you provided to us to process your data, and a right to lodge a complaint with a statutory authority, along with such other rights as may be relevant under applicable laws. To exercise these rights, you can write to us at webroute@outlook.com. We will respond to your request in accordance with applicable law.
You may opt out of direct marketing communications or the profiling we carry out for marketing purposes by writing to us at webroute@outlook.com.
Please note that if you do not allow us to collect or process the required personal information or withdraw your consent to process the same for the required purposes, you may not be able to access or use the services for which your information was sought.
To learn more about how we use these and your choices in relation to these tracking technologies, please refer to our Cookie Policy.
The security of your information is important to us, and we will use reasonable security measures to prevent the loss, misuse, or unauthorized alteration of your information under our control. However, given the inherent risks, we cannot guarantee absolute security, and consequently, we cannot ensure or warrant the security of any information you transmit to us; you do so at your own risk.
If you have any queries or concerns about the processing of your information that we hold, you may email our Grievance Officer at SEO Webroute LTD., Unit 6 Hill View Studios, 160 Eltham Hill, email: webroute@outlook.com. We will address your concerns in accordance with applicable law.